>> beyonce's going to be great. this is the first time i've ever heard a man say, "football, i adore it." thank you. i'll see you tomorrow. we'll be there. we're coming down. remember, you can watch the ravens and 49ers in super bowl xlvii this sunday night here on good old cbs. we'll be in new orleans on thursday, friday, and saturday, too, as "cbs this morning" comes to you fom jackson square. new orleans. >>> and many of us love watching the super bowl just for the commercials, too. we'll show you one of the ads and the ceo who's betting it will make you hungry. "cbs this morning" continues. ♪ [ singing in spanish ] >> nicely done, taco bell. that's a look at the new taco bell commercial airing in sunday's super bowl. it's not the only way the chain is trying to get your attention. greg creed joins us, ceo of taco bell. nice to see you again. you've been here before. are you concerned about airing it early, that it may diminish the impact on super bowl sunday? obviously you're not because you're letting us see